It’s been several years since I was doing a lot of public speaking as part of my role at Worldways Social Marketing. Now with a few years of intrapreneurship I feel I have the expertise and insights to share what I’ve learned with others. Hopefully the organizers of the events I’ve proposed talks at think so as well.
Two of the events requested video submissions. I opted for a casual “recorded on a webcam” presentation than anything with too much production value. I’m hoping my animated facial expressions will overcome the sometimes odd pauses..
The following are my submissions:
The Hand That Feeds You: Starting and Intrapreneurial Venture (Denver Startup Week, Sept 2015)
In late 2014, ReadyTalk gave a small internal startup team ~6 months to develop a complementary product to their existing meeting productivity platform. Product Strategist Andrea Hill (and Engineer Luke Evans if she can convince him to participate) will share their five biggest take-aways from launching a startup within an existing organization. Are technical expertise, brand recognition and an established customer base a help or a hindrance? You’ll have to come to find out!
Metrics Out In Left Field? You May Be In The Wrong Game (Denver Startup Week, Sept 2015)
You’ve done it all right: come up with your product hypotheses, established your acceptance criteria, and started validating. But things are off, way off…. Like, a magnitude of error off what you expected. Good news, you’re learning something!
In late 2014, ReadyTalk launched a small startup team to develop a product complementary to their existing meeting productivity platform. Product Strategist Andrea Hill will discuss how completely and utterly missing the mark on one of their critical assumptions helped shift the product focus.
How To Keep Up Team Morale when Experiments Invalidate a Lot of Your Ideas (Lean Startup, November 2015)
Topics were listed and you pitched a response to them
IMPOSTER! Startup Founder or Intrapreneur?
I started working with a small team on a product in Dec. 2014 . We did customer discovery, idea validation and prototyping. We identified a business model, and we Made a Thing.
But I don’t consider myself a startup founder, for one reason. I took home a steady salary (with 401(k) match) the whole time.
Intrapreneurs launch businesses from within the shelter of a parent, and as such may not feel they belong to the tribe of startup founders, they’re not ‘true entrepreneurs’.
This presentation will cover the murky areas of networking, self- and product-promotion to help fledgling intrapreneurs balance what’s best for themselves, their projects and the corporate hand that feeds them.
Q1: How important is the “founder” title and how strongly should an intrapreneur push for that recognition from the parent company?
Q2: How important is disclosure of a parent company when looking to the startup community for support and resources?
Q3: Do you have to consider intellectual property and ownership rights before you get started on your venture?