HTML Templates

June 11, 2008

When I was hired at LexisNexis back in 2003, it was to develop HTML templates, often to take to Usability testing. I’d been building actual web sites professionally for four years, so initially I felt this was “a step backwards”. Soon, however, I realized that template building is really more of an art, and indeed [...]

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Artificial Intelligence: a solution for Artificial Content? (Fighting Hidden Keyword Spam)

June 9, 2008

I was recently doing some research for a blog post I’m writing on screen readers vs SEO for the RI:Technology Blog. A 2005 blog post by Matt Cutts from Google entitled “SEO Mistakes: Unwise Comments” solicited many concerns about the use of hidden content being considered keyword spam. There are plenty of legitimate reasons for [...]

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Tagclouds

March 10, 2008

A tagcloud is a common element on web2.0 sites. This alternative navigational element not only gives users a view into the site contents, it offers a visual representation of the most commonly used terms to describe said contents. But just like other neat-o web2.0 effects, whenever I hear “we need {xyz feature}”, I find myself [...]

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Flagship sites – identifying areas of consistency and possible variation

February 20, 2008

Lately at work I’ve been helping out with some light Scotts work. The Scotts Miracle-Gro Company is a huge client, with several different microsites and campaigns. The recent redesign of scotts.com (disclaimer: I only performed perfunctory copy changes for the redesign) reminded me of much of the work I did at LexisNexis: scotts.com was the [...]

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