Win via Facebook
Chipotle burrito prize
Write, invite, vote-NOW!

Chipotle just announced an online contest: today only, post a haiku on their Facebook page, and the haiku with the most “likes” wins.

Chiptole commercials are always creative, and recently they’ve looked to crowdsourcing for content. This contest also takes the next step, encouraging hopeful winners to invite their friends to vote on their submissions. Obviously, you must ‘become a fan’ to vote, so Chipotle benefits from an increased fan base, at least during this voting.

View the contest ad here

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Hey Mark,
How’s it going? I promised you another note when I wrote earlier about events, so here it is.

I wanted to share some ideas with you about Facebook pages. I know this has been a work in progress and I hope you’ll consider some of these suggestions.

  1. Let administrators post as themselves – we all know social media is supposed to be about individuals engaging, right? So how come when I post on the page I administer, I cease to be a person and start to be my organization? It’s kinda creepy. This is particularly important when there is more than one admin, and any responses seem fragmented. Why not let the posts come from “Andrea (Org Admin)” rather than “Org”?
  2. Let me know when people post to the pages I administer – I love the notification at the bottom of my screen when someone posts on my Wall, why not also let me know when someone posts on a Wall I’d administer? Yes, it could mean a lot of notifications, but it also means I’m better able to engage with my fans.
  3. Let me share items to the page I administer Right now I can share to my profile, or send a message. Why not make it easier for me to share to the page I administer, spreading information more easily across the site?

Thanks guys, you’re doing a great job, keep it up!

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The Nexus One handles notifications beautifully: a status bar at the top of the screen shows icons related to activity, and a simple swipe of the fingers shows received emails, texts or tweets, missed calls, and other status items. You can click directly on any of the items to be pulled into that application, or clear the list.

This ability to run apps in the background and show the user a quick view of the status is great; no need to manually launch an app just to check a status. Although the iPhone has push notifications, the feature pales in comparison to the Android notifications, which often would flag an incoming email quicker than my Notify desktop app.

This quick view is particularly useful when checking the phone after a period of non-use, to get caught up on activities. It struck me that this is important for the Nexus One, because I don’t feel the same compulsion to be on it that I do with the iPhone. There is something simply enjoyable about using the iPhone, which is why you so often see folks simply playing with them. The Nexus One is much more utilitarian, in its use and feel. It’s a powerhouse, but I never felt the same draw to check it continuously. So the Nexus One needs to provide those notifications, to let you know what was going on while you were off doing something else.

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Google Maps Navigation for the Nexus One

January 25, 2010

One of the main features that interested me in the Nexus One was turn-by-turn voice-guided navigation.
Almost all the features in the Nexus One have some level of voice support, and the navigation is no different. You can say things like “navigate to wagon wheel skate center” and it will guide you there. Obviously, it [...]

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Is the Comment Section for You or Your Commenters?

January 20, 2010

When I leave a comment on Ari Herzog’s blog, I tend to receive a reply within a matter of hours. Yesterday I left a comment on Micah Baldwin’s blog, and didn’t hear anything from him until this morning.
I don’t know; perhaps he was just busy yesterday. But suppose this is part of a strategy: [...]

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Numbers Lie

January 14, 2010

According to MarketingCharts.com, as of November 2009 Facebook has 46% of the US market share of social networking site visits.

Does that mean you need to have a Facebook presence, because nearly half the people you want to reach are on there? Well, is your target audience all US social networking site visitors? (This is a [...]

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Why Should I Fan Your Brand?

January 12, 2010

The other day I ‘fanned’ Heartless Wheels on Facebook.
Heartless Wheels are a specific type of wheel used for roller derby; they are narrower and lighter than other types of quad wheels like Atom or Radar Wheels. Some of my fellow skaters use Heartless Wheels, but I don’t. So when I fanned them, one of [...]

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Every Race is Different

January 11, 2010

I’m a marathoner: in 2009, I completed 7 marathons, ranging in finishing time from 3:29:36 to 6:42:15. Why the big discrepancy? Every race is different.
There are external factors: course and weather, as well as internal factors: training, nutrition, mindset. And all can have an huge impact on the end result.
When you look at a campaign [...]

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Why I Switched from an iPhone to the Nexus One

January 10, 2010

Despite appearances, I’m not particularly an early adopter. I may be interested in new tech toys, but I generally don’t take the plunge right away. I waited until the iPhone 3G, I don’t have a Kindle or a Blu-Ray player. I barely even paid attention when the announcements of the $500 Google Phone started circulating. [...]

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Is there such a thing as too many comments?

January 8, 2010

Recently I was reading a blog post that sparked a thought in me. I felt compelled to comment; and honestly, this isn’t that frequent a response in me. So I started scrolling down to the comment section… and scrolled, and scrolled.. and scrolled. The entry box to leave a comment was at the bottom of [...]

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